WEB PROPOSAL

for the Hakomi Institute

The Hakomi Institute needs a new website.

While the current website has lots and lots of information, it lacks organization, direction, and design. A new website will deliver condensed content in easy-to-read chunks, designed to embody the spirit of the Hakomi Method: friendly, centered & connected. Of particular note is making it easier to find a practioner and adding ways for people to donate online.

Also on the docket: a brand refresh

Together we’ll choose new fonts and colors to enliven the website and all connected materials, while keeping the Hakomi bird emblem. While working with color, we also have the option to spend some time exploring an option that would allow the regional training centers to adopt a modified version of the final logo, either through color or another addition.

 

Lastly, the Hakomi Institute also needs an LMS. 

With the pivot to almost exclusively online learning during the COVID-19 pandemic, it’s become apparent that this need is an immediate one. Currently, students find and login to courses in all manner of ways, which is confusing and unprofessional. In developing an LMS, we’ll bring all courses together under one hub, for easy registration and easy access. 

Details

Website

$8,500

INCLUDES:

  • 2 Home Page Concepts
  • 3 Rounds of Edits
  • 20-25 Pages
  • Mobile-Optimized Design
  • Basic SEO
  • Enhanced Practitioners Page
  • Template for Custom Pages for Regional Training Centers
  • Content Coaching & Editing
  • 5 Premium Stock Images 
  • Membership Portal*
  • Built on WordPress with Elementor
  • How-to Videos for Editing
  • 6 months Housekeeping
    (normally $29/mo)
  • Answers to your questions!
  • Fast and easy communication
 

*I recommend building your membership portal wherever you build your LMS. If you decide to build a custom integrated LMS in WordPress, then we’ll build the membership portal with it. If you decide to go another route, I’d build the membership portal there, so that your members only have one login. 

Brand Refresh

$1,300 - 2,000

  • 2 Logo Concepts
  • 3 Rounds of Revisions
  • Color Palette Selection
  • Custom Font Selection
  • Brand Guide
  • Print & Web Ready Files
 

ADD ON: Flexible design system for Regional Training Centers ($700). We’ll explore an extended color palette that can be mixed and matched for current RTCs and future ones, along with possible patterns/icons that can be used to differentiate.

LMS

$6,000

You have options! 

1. Build a custom LMS within WordPress and keep all member activities on the website. 

2. Or, use an LMS such as Kajabi or Mighty Networks and integrate that with the WordPress site and have more robust community management systems.

If you choose to build a custom LMS with me, I’ll be using LifterLMS or LearnDash – we can determine which will best suit your needs. I’ll be your point person for gathering information on course needs, membership models, students communication, hosting, and plugins – and help you make the best decision moving forward. Custom design and setup will include:
  • 2 Design Concepts
  • 2 Rounds of Edits
  • Course Home Page
  • Login Page
  • Student Dashboard / Profile
  • Course Page (standardized for all courses)
  • Lesson Page (standardized for all lessons)
  • Course Catalog Page
  • Registration/Membership Setup
  • + Up to 5 other pages as needed
Possible Additional Costs:
  • LifterLMS Plugin ($1200/year)
  • LearnDash ($400/year)
  • Hosting ($100-$500/month)
  • Other plugins for custom functionality
Please note that changes to the scope of the project can be made at any time, but additional charges may apply.

SCHEDULE

4-6 Months til LIVE!

Active time on my end is a lot less than 4-6 months. But! There is a lot of work to be done and decisions to be made on your end. There is the chance that this project can be done much faster! But it will really depend on how quickly you can provide content and make decisions. The weeks go far more quickly than most of us would like…

To get started, I’ll send you my Web Worksheet. Meanwhile, I’ll go through your current site and send my suggestions for content edits and additions, along with organization tips. 

Then, we’ll start the creative process with the brand refresh. Once the new logo is in its final stages, I’ll move on to designing the home page of the website. And then, from there, I’ll build out the rest of the site live. We’ll edit and test, and go live! 

For the LMS, we’ll start researching our options and your needs at the same time we are doing the brand refresh, and work stepwise from there. I find that the best way to tackle a large project is step by step, making sure that everyone is on board at checkpoints. 

Next Steps

To accept the proposal, please select the payment option that works best for you.

Once you accept the proposal, I’ll send you a contract detailing what we’ve agreed upon, written in as little legalese as possible. Then, I will invoice you for the deposit.

Payment must be received before work begins – either in full or one monthly installment.

Of course, if you have questions, please ask! Either below or via email works great for me. Here’s hoping we get to work together!